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Move the Shampoo

Quirky lessons in behavioural effectiveness

de Bri Williams

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À propos du livre
In Move the Shampoo behavioural specialist Bri Williams introduces you to fourteen key lessons in behavioural effectiveness. You'll learn why influencing customer behaviour depends on:
- Wearing tennis shoes
- Guarding the potatoes
- Positioning the birdbath
- Dropping the car keys
- Tiling the floor
- Taming the Time Lord
- Unjamming the suitcase
- Moving the shampoo and more!
Site Web de l'auteur
https://www.briwilliams.com.au
Caractéristiques et détails
  • Catégorie principale: Entreprises et économie
  • Format choisi: 15×23 cm
    # de pages: 48
  • ISBN
    • Couverture souple: 9780464693185
  • Date de publication: oct 17, 2018
  • Langue English
  • Mots-clés behavioural economics, conversion, sales
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À propos du créateur
PeoplePat
Bri Williams
Australia

Bri Williams is The Behaviour Changer, one of Australia's leading authorities on behavioural influence. Bri founded People Patterns in 2011, a specialist consultancy that helps improve the effectiveness of businesses and individuals through behavioural science. Bri's books make the science of influence easy to understand and apply.

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